Sonder & Sage
A soulful rebrand and custom website for a holistic wellness studio rooted in community and care.
About
Sonder & Sage is a wellness studio offering yoga, mindfulness coaching, and herbal consultations. They approached us for a rebrand that felt more aligned with their values of interconnectedness, ritual, and nature.
We redesigned their brand identity from the ground up and developed a soothing, mobile-first website that allowed clients to easily book classes, browse workshops, and read the studio's blog.
Challenges
Their old website was disjointed and difficult to update. The brand visuals lacked cohesion and didn’t represent the emotional depth of their work.
The challenge was to design an experience that would hold space — not just inform — and evoke the grounded, healing energy of the studio through design and content flow.
Results
The rebrand was met with overwhelming positive feedback from the community. Website engagement doubled within a few weeks, and class sign-ups became seamless.
We created a flexible backend so the team could update their site without stress, freeing them to focus more on their practice and less on tech.
